Music ESC in Basel generated CHF 248 million in revenue in Switzerland
The Eurovision Song Contest (ESC) in Basel generated a turnover of CHF 248 million in Switzerland. This is according to figures published by the Basel Department of Presidential Affairs on Thursday.
20.11.2025, 15:01
SDA
The event generated added value of 53 million francs in the Basel region. The canton's budget of 33.3 million francs was undercut by 1.7 million francs, according to the report.
"Extremely satisfied visitors, effective image promotion, a successful mobility strategy and great added value": this is how the department summarizes the results of this year's ESC in Basel in May with 500,000 visitors.
According to a survey, 95% of visitors were satisfied with the event. The sustainability measures were also well received and 78% of visitors used public transport to get to the event - 91% within the city.
