Fees ever higherTicket prices for concerts and music festivals at record levels
SDA
14.7.2024 - 09:12
Ticket prices for concerts and music festivals reached a new high in 2023. According to the promoters' industry association, the average price of a ticket rose to 89.86 francs - 3.9% more than in the previous year.
Keystone-SDA
14.07.2024, 09:12
14.07.2024, 10:27
SDA
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Ticket prices for concerts and music festivals reached a new high in 2023.
The average price for a ticket rose to 89.86 francs, according to the promoters' industry association.
Ticket prices thus rose by more than 12% last year compared to 2019 and thus to the time before the coronavirus pandemic, according to a breakdown by the Swiss Music Promoters Association (SMPA). The members of the association of Swiss promoters of concerts, shows and festivals sell around 80% of concert, show and festival tickets sold in Switzerland. The "Sonntagszeitung" newspaper reported on the figures.
The number of events and sales at Swiss festivals were also higher last year than ever before. The SMPA counted a total of 2754 festivals and events. That was almost a fifth more than in the previous year. The gross turnover of events also rose sharply, by a quarter to CHF 478.4 million.
Despite more events, overall visitor numbers have not yet reached the pre-corona level. Last year, the SMPA Index counted a total of around 4.6 million people. Before Corona, there were around one million more.
According to the newspaper, the higher ticket prices are partly due to the increased fees for artists. According to industry estimates, a fee that amounted to 50,000 francs 20 years ago is now between 250,000 and 500,000 francs. Thanks to the oversupply, musicians can choose where they want to perform, it said. However, new formats and smaller events are finding it difficult due to the increasing competition.